Hugh, The Maze MasterHugh's Reviews
Each week Hugh reviews something, anything really, that has provoked a thoughtful insight.Social media tools. I've got some great news for you. You DON'T have to do everything people are telling with regards to your "social media" presence.
Isn't that nice? Someone gave you LESS to do for once!
I just spent a weekend developing my social media presence. It wasn't easy.
I tied my email sending program to my Facebook account and my Twitter account, built a blog on Blogger, to which my weekly email's will link (and to which you can subscribe), hooked them all to my mobile phone, created and connected a YouTube Channel, updated my Farm Facebook, Maze Facebook, and created a Maze Master Facebook page for more random tips and observations (fan me if you like!), so WHEW! That was a lot.
Pick and choose. Unless you're totally crazy or have a lot of free time (I'm just crazy), pick and choose what you really want to do to get you social media presence off the ground.
1. Facebook Fan Page. This is the #1 priority for your business. Make it a "Fan Page", email your customers and start conversing. You may pick and choose, but this one you've got to do.
2. Email list service. Alright, no choosing yet, you've got to do this too. We use Ratepoint.com, www.ratepoint.com, It is a great way to collect YOUR customers in a way that can never be taken away from you. Build your list the old-fashioned way - by ASKING your customers for their address. If they love you, they will give it to you.
3. Twitter. MAYBE, if you are in an urban area and are committed to it. I heard a great seminar from a young guy in Philadelphia who was both of those things and Twitter was super for him. Not for us in the Fun Park, so far.
That's why my Twitter account is targeted to providing folks like you tips and tricks for your business.
4. YouTube. If you can manage video sharing, YouTube is the place to start. Place your video on YouTube, then you can share it via Twitter, Facebook, Blogs, Email, anywhere.
Make sure to use "Tags" to help people find the video. Video is really fun, it just takes some time to get used to handling it.
Once you have a system for loading it, it's very effective. Hasn't everyone watched video online?!
If you have any questions, you now know everywhere to find me! Hope this helps!
Hugh
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